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Our Top 50 Online Marketing Experts to Follow in 2016

by | May 3, 2016 | Marketing | 0 comments

Are you someone who is always looking to enhance their knowledge and management of the ever-changing online marketing world?

If your answer is yes, then look no further.

In order to keep up with, and ideally be ahead of the game, you need to be tuned into to those who are, themselves, ahead of the game. The good news is, thanks to social networking, you can be! The bad news is that with all the noise on the internet it can be hard to know who to trust.

Lucky for you, we’ve compiled a list of 50 online marketing experts who are constantly renovating the industry. In this list you will find a wide array of personalities, each with a short description about why they’re awesome, a picture, a few of their best posts, and link to their Twitter account.

Here are our 50 top online marketing influencers we think you should follow in 2016:

1) Rand Fishkin

Founder and Former CEO of Moz – @randfish

Why Follow

One look at that beard and you know this guy must be really cool. He goes by the title,”The Wizard of Moz” and is leading expert in SEO, marketing, and entrepreneurship. He’s the founder and former CEO of Moz. Now, he is an advisor, evangelist, content creator, board member, and product designer at Moz. He is also co-founder of Inbound.org.

Interesting Facts

  • Rand has never owned a car – his transportation of choice is scooter
  • He’s a university drop out

Video

On-Page SEO in 2016: The 8 Principles for Success – Whiteboard Friday

Best Articles:

Books:

Inbound Marketing and SEO: Insights from the Moz Blog

2) Tim Ash

President and CEO of SiteTuners – @tim_ash

Why Follow:

Tim is an expert in user-centered design, persuasion, understanding online behavior and landing page testing. He is one of the early pioneers in the discipline of website conversion rate optimization. He is the founder and chairperson of the event Conversion Conference and a popular speaker at Search Marketing Expo (SMX) and PubCon.

Interesting Facts

  • Tim earned his Master’s degree in Computer Science and PhD in Neural Networks and Artificial Intelligence (at the same time)
  • He enjoys creating fine-art photography, salsa dancing, downhill skiing
  • He is a certified Tai Chi Chuan martial arts instructor

Best Articles:

Convince Me: The Psychology of a Persuasive Product Detail Page

Books:

Landing Page Optimization  (translated into six languages)

3) Mari Smith

Top Facebook Marketing Expert – @MariSmith

Why Follow

Mari is regarded as one of the top authority figures in social media marketing, specifically Facebook. Often referred to as “The Queen of Facebook,” Mari Smith is one of the world’s foremost experts on Facebook marketing and social media marketing. She is a Forbes’ Top Social Media Power Influencer (currently #4 of 100).

Interesting Facts

  • ‘Mari like Ferrari’ is Scottish-Canadian
  • She was born in Ontario, Canada, spent her childhood in a small rural Quaker community in BC, Canada, then lived in Scotland for two decades before moving to San Diego, California in 1999

Books

4) Bryan Eisenber

Co-founder and CMO of IdealSpot – @TheGrok

Why Follow

Known as the “The Grok”, Bryan is a CRO scientist with over 10 years of experience as a keynote speaker in conferences worldwide. He is also the co-author of 3 bestselling books recognized by Wall Street Journal, Business Week, USA Today and New York Times.

Interesting Facts

  • He is a youth baseball coach
  • He works as an advisor to 13 marketing agencies

Video

LeadsCon • Bryan Eisenberg

Best Articles

Books 

5) John Gagnon

Bing Ads Evangelist at Microsoft – @jmgagnon

Why Follow

Commonly referred to as “The Bing Guy”, John is an expert in Bing Ads trends. He formerly worked for Google AdWords, but there’s no doubt that Microsoft is the place for him. He exercises limitless knowledge regarding Bing Ads and relays them through his speeches and blogs as contributor/writer for SEW and ClickZ and speaker at SES and SMX.

Interesting Facts

  • He has delivered 50+ speeches at conferences
  • He was awarded best overall and innovative speaker at HeroConf 2013 and 2014

Video

 5 Search Marketing Tips

Best Articles 

6)  Susan Wenograd

Partner & SEM at Five Mill – @SusanEDub

Why Follow

This “PPC Geekess” arose from 11 years of working in the online world, 4 of which she passionately dedicated to PPC. She has managed to soak up all digital and is a whiz when it comes to e-commerce. She is a speaker at Internet Conferences and a blogger.

Interesting Facts

  • Picks olives and mushrooms off everything and is a Disney Geek
  • Got married in Disney World

Best Articles

7) Andrew Goodman

Founder and President of Page Zero Media – @andrew_goodman

Why Follow

Andrew is known as the guy who “wrote the book” on Google AdWords by releasing the world’s first “how-to” on AdWords in April 2002. He has an unbroken streak of speaking at every North American SES Conference since 2002 (44 and counting). He has also authored/edited Traffick.com since long before blogs became popular.

Interesting Facts

  • Lives in both Toronto, ON and Fredericton, NB
  • Andrew enjoys skiing, hiking, and lobster roll consumption in the Atlantic region

Books

8) Avinash Kaushik

Co-Founder of Market Motive – @avinash

Why Follow

Avinash is the digital marketing evangelist for Google and face of web analytics. Through his blog, Occam’s Razor, and his best-selling books, Avinash has become recognized as an authoritative voice on how marketers, executives teams, and industry leaders can leverage data to fundamentally reinvent their digital existence.

Interesting Facts

  • He is on the Advisory Board of University of Toronto Rotman School of Management’s program on CRM Excellence
  • He is also on the Advisory Board of University of California at Irvine’s program on Web Intelligence

Video

Interview with Avinash Kaushik

Best Articles

Eight Silly Data Myths Marketing People Believe That Get Them Fired

Best Web Metrics / KPIs for a Small, Medium or Large Sized Business

Books

9) Sam Mazaheri

Director of Online Marketing at InVisionApp Inc. – @sammmer

Why Follow

Sam drives demand for the world’s leading design prototyping, collaboration, and workflow platform. Previously, Sam joined AdStage as the first business hire and drove growth to over 10,000 businesses. Before joining AdStage, Sam was part of the AdWords product team at Google, serving as the in-house AdWords expert and advisor to product management, engineering, and UX teams. Prior to that, Sam personally managed and grew in-house digital marketing programs with over $300,000 in monthly PPC ad spend.

Interesting Facts

Sam is a Black Belt in Taekwondo, Hapkido, and Eskrima

10) Larry Kim

Founder and CTO of WordStream – @larrykim

Why Follow

Larry’s background is a mix of software engineering, software product management, and Internet Marketing, for several widely-used software productivity tools over 10 years. Besides being the PPC Guru and most influential PPC expert in 2012 and 2013, he is also an influential speaker at numerous digital marketing conferences.

Interesting Facts

  • He practices photography in his spare time
  • He is the most retweeted search engine marketer

Video

Top Hacks for PPC: An Interview with Larry Kim

Best Articles

The Top 10 Best PPC Hacks … Ever!

Everything You Know About Conversion Rate Optimization Is Wrong

11) Neil Patel

Founder of Crazy Egg, Quick Sprout, and KISSMetrics – @neilpatel

Why Follow

As a web analytics, marketing and conversion expert and entrepreneur, Patel is also a regular contributor for publications such as Inc., Fast Company, Forbes, Entrepreneur.com and TechCrunch.

Interesting Facts

  • Entrepreneur, but philanthropist at heart
  • Neil eventually wants to dedicate his time solely to the nonprofit world

Best Articles

The Ultimate Guide to Writing Blog Posts That Rank in Google’s Top 10

12) John Lee

Managing Partner at Clix Marketing – @John_A_Lee

Why Follow

This “genuine fanatic for all things digital”, has been a PPC manager for Hanapin and Wordstream. As an active blogger, John also played a key role in the success of PPC Hero and SEO Boy. He is a writer for SEW, ClickZ and PPC Hero and a speaker at SMX, SES and HeroConf.

Interesting Facts

He is an aspiring chef, a music junkie and loves his motorcycle

Best Articles

13) Elizabeth Marsten

Director of PPC at Commerce Hub – @ebkendo

Why Follow

Elizabeth shares her vast knowledge with emphasis on the shopping network in conferences all over the world. She is a PPC speaker at SMX, mozCon and PPC Hero. She is a ClickZ columnist, as well as a Lynda.com and Dummies Book author. She is the author of a course “PPC Fundamentals and Google Shopping”.

Interesting Facts

Performs Kendo aka Martial Arts and in 2010 won 2nd place in Ind. Yudansha (Black Belt)

Video

PPC Masters 2014 – Proving the ROI of social PPC

Best Articles

Books

Web Marketing All-in-One Desk Reference for Dummies

14) Christi Olson

Previously the Director of Search Marketing at Point It – @christiolson

Why Follow

Christi currently works as a Bing Evangelist at Microsoft. Christi is a speaker at SMX, PubCon and HeroConf. She considers herself “a geek who loves data and all it can bring to digital marketing”.

Interesting Facts

  • Has her own blog space
  • She is a member of the Marathon Maniacs and Half Fanatics

Video

Managing Paid Search – Christi Olson

Best Articles

15)  Marc Poirier

CEO and Co-Founder of Acquisio – @marcpoirier

Why Follow

Named one of the top 25 most influential PPC experts, Marc is a frequent speaker at industry events like SMX and AdTech. He habitually contributes bylines to top marketing publications including Advertising Age, AdWeek and more.

Interesting Facts

He is a devoted dad (to twins!) and if you’re looking for him on the weekends, he’s most likely gone fishing

Video

Latest Developments In Retargeting Advertising: Interview With Marc Poirier

16)  Lisa Raehsler

Founder and SEM / PPC Strategy Consultant of Big Click Co. – @lisarocksSEM

Why Follow

Lisa shares her insights and knowledge about strategies and management for PPC and SEM, mentoring in many private and public training seminars. She is a columnist for SEWatch, SEM Post and ClickZ. She is also a speaker for SES, HeroConf, Pubcon and ClickZ Live.

Interesting Facts

She was awarded the 2015 Microsoft MVP Award for Bing Ads

Best Articles

17)  David Szetela

VP of Search Marketing Operations – @Szetela

Why Follow

David has experience in international sales, marketing, and general management in the PC, software, internet, publishing, online gaming, advertising, and music industries. He is a top expert in search and social PPC advertising (Google AdWords, Facebook, Twitter, Bing Ads, LinkedIn, etc.). He is also a columnist for SEW, MarketingSherpa and SES Speaker.

Interesting Facts

  • He hosts a weekly radio show “PPC Rockstars”
  • He was formerly an Apple Computer Executive and has a double MS in Flavor Chemistry and Computer Science

Video

Staying On Top of Your PPC Game

Best Articles

Get More Attention with Legal PPC Ad Symbols

Google Conversion Optimizer: The Best-Kept Secret in PPC?

Books

Pay-Per-Click Search Engine Marketing: An Hour a Day

18)  Katy Tonkin

VP of Digital Strategy of Point It – @katytonkin

Why Follow

Katy is a speaker at HeroConf and has been named one of the top 25 influential women in PPC. She divulges her expertise on international PPC at conferences, sharing her knowledge on its impact and worldwide reach. She is currently on her way to China to prepare for the next HeroConf.

Interesting Facts

She leads a team of 20, managing over 50 countries and 25 localized languages

Best Articles

Once Upon a Quality Score: A PPC Bedtime Story

19) Frederick Vallaeys

Co-Founder of Optmyzr – @siliconvallaeys

Why Follow

Google’s former AdWords Evangelist, he recently came up with 3 tools to improve results from AdWords by using automation.

Interesting Facts

  • One of the first 500 employees at Google
  • He speaks Dutch and French

Video

Frederick Vallaeys CEO of Optmyzr on Automating ad campaigns

Best Articles

The Secret to AdWords Success, Told By a Former Googler

3 Proven Ways to Write Ads That Deliver More Conversions

20)  Purna Virji

Senior Training and Development Manager at Microsoft – @purnavirji

Why Follow

Purna is a columnist for Search Engine Land and Search Engine Watch. She is a speaker at conferences such as MozCon, SMX and State of Search. She is passionate about SEM and evangelizing Bing Ads.

Interesting Facts

Purna is an avid traveler and speaker of 6 languages

Video

Purna Virji at Confluence – “Remarketing in Paid Search: 8 Proven Segments to Maximize Your ROAS”

21)  Aaron Goldman

CMO of 4C@AaronGoldman

Why Follow

Aaron is known as “The keyword stuffer”, specializing in everything from technology, SEM, SEO, PPC and Social Media in the digital marketing industry.

Interesting Facts

  • Aaron has run the digital marketing rap game for more than 15 years, aka “Lyrical G” and “PPC MC” as his rapper names
  • He is a father of twins

Video

Live Battle at SIS – PPC MC vs. SEO Rapper

Best Articles

Are You National/Local?

Books

Everything I Know about Marketing I Learned from Google

22)  Laura Collins

PPC Team Leader at Periscopix – @laurahc1807

Why Follow

Laura has managed accounts across a range of sectors with a specialization in finance. She is a regular contributor to the Periscopix blog and also published the company’s first whitepaper, which was later promoted by Google. She recently appeared on a digital marketing guru panel at The Platforum D2C Conference.

Interesting Facts

  • Laura describes herself as “a high functioning geek” after graduating from Manchester University with a 2:1 in Neuroscience
  • Her super geek credentials were confirmed when she was voted worst sports person at school 3 years in a row and learned how to ride a bike based on analysis of YouTube videos when she was 22

23) Ginny Marvin

Author at Marketing Land and Search Engine Land – @GinnyMarvin

Why Follow

Ginny Marvin covers paid online marketing topics including paid search, paid social, display, mobile and retargeting for Search Engine Land and Marketing Land. She is a regular panel moderator at Third Door Media’s SMX and SocialPro events as well as other industry events.

Interesting Facts

Ginny is a sailor and has raced all through college up and down the east coast

Best Articles

24) Brad Geddes

Founder of CertifiedKnowledge.org and AdAlysis.com – @bgtheory

Why Follow

If you want to jump from basic to advanced knowledge in AdWords, following this “PPC Geek” who participates in conferences all over the world and runs Google’s AdWords 301 trainings is the way to go.

Interesting Facts

He is an Eagle Scout (Boy Scouts of America)

Best Articles

Books

Advanced Google AdWords

25) Chris Haleua

Sr. Product Marketing Manager at Adobe – @chrishaleua

Why Follow

Chris describes himself as an “Excel Geek”. Using heavy formulas and macros in Excel, he has implemented advanced and innovative testing strategies for Adobe’s largest clients. He has managed to integrate Adobe’s platform and other tools to influence new profitable strategies in PPC. He writes for PPCChat and is a speaker at SMX.

Interesting Facts

Was a Missionary Teacher and Volunteer in the Philippines

Video

Adobe Symposium Amsterdam 2014 – Advertising and  Audience Management breakout

Best Articles

Dimensional Modeling with the Upgraded Google URL Format

26)  Jeff Allen

President of Hanapin Marketing – @JeffAllenUT

Why Follow

With over 14 years of experience in Digital Marketing, Jeff is a frequent speaker on PPC and digital marketing strategy and occasional writer on the industry’s leading PPC blog, PPCHero.com. His eye for impeccable strategies for PPC campaigns are what distinguish this “Durstig Geist”.

Interesting Facts

  • Jeff studied Philosophy
  • His zodiac sign is Sagittarius
  • He likes the Boston Redsox and NY Giants

Video

Jeff Allen – Paid Search: How to become a PPC Hero

Best Articles

27) Jennifer Osborne

President at Search Engine People – LinkedIn

Why Follow

She is the President of Canada’s largest digital marketing firm, which has been on the PROFIT 100 ranking of Canada’s Fastest Growing Companies for the past five consecutive years and named one of PROFIT Magazine’s 50 Fastest Growing Companies in the Greater Toronto Area.

Interesting Facts

Jennifer has been named as one of Canada’s top women entrepreneurs

Best Articles

28) Marty Weintraub

Founder and Evangelist of AimClear – @martyweintraub

Why Follow

Marty is an entrepreneur, author, speaker and musician. Entrepreneur Magazine wrote the reason for Marty’s success is his “Unique persona that is instantly recognizable.” He was honored with “Top 25 Most Influential PPC Expert” 3 years in a row and is known as “The Psychographics Maven” when it comes to the Digital Marketing World. He has been a renowned speaker around the globe since 2007.

Interesting Facts

  • Marty has published 546 posts
  • He was diagnosed with stage 3B Hodgkin’s Lymphoma. He beat the disease, and launched his own agency (watch the video below for the full story)

Video

How Beating Cancer Inspired This Entrepreneur to Launch a Company

Best Articles

29) Joe Kerschbaum

Account Director at 3Q Digital – @JoeKerschbaum

Why Follow

Has worked with almost every vertical imaginable in PPC, enabling him with the know-how for each one when it comes to digital marketing. He is an author, a columnist at SEW and a speaker at SMX, SES and Hero Conf.

Interesting Facts

  • Joe is a poet and a spoken word artist
  • He has published 6 books of poetry and 2 spoken word albums

Video

Hero Conf 2015 Sneak Peek with Joe Kerschbaum

Best Articles

Books

Pay-Per-Click SEM: One Hour a Day

30)  Matt Umbro

Senior Account Manager at Hanapin Marketing – @Matt_Umbro

Why Follow:

Matt is founder of PPCChat, produces content for PPC Hero, is a writer for SEJ, Marketing Land and SEL and a speaker at SMX and HeroConf. Besides working as a Senior Account Manager, Matt hosts PPCChat (#PPCChat) on a weekly basis, where new topics solely on the PPC world are discussed.

Interesting Facts

Matt is a die hard Red Sox and Patriots fan

Best Articles

31) Mel Carson

Founder of Delightful Communications – @MelCarson

Why Follow

Through his engaging and visionary speeches all over the world, Mel has managed to leave businesses and individuals entertained with knowledge and inspiration in digital media. He is an ex Microsoft Digital Evangelist, a digital marketing keynote speaker and writer for Entrepreneur.com.

Interesting Facts

Mel is the Protagonist in a music video for Joe Cocker’s, N’Oubliez Jamais

Video

Digital Marketing Keynote Speaker – Mel Carson

Recent Articles

3 Things Entrepreneurs Must Learn About Digital Marketing and PR

Through Storytelling, Entrepreneurs Can Get People to Hit the ‘Buy’ Button

Books

32)  Julie F Bacchini

Founder and President of Neptune Moon – @NeptuneMoon

Why Follow

“Helping clients to not only survive, but thrive on the web” is Julie’s passion. She is not only an expert in SEM, PPC and SEO but also in Web design, which she uses to her advantage as owner and consultant of her own firm. She writes for neptunemoon.net and is a speaker at SMX.

Interesting Facts

  • Julie speaks French fluently
  • She studied international politics
  • She is a rabid Eagles fan

Best Articles

33)  Kevin Lee

CEO and Co-Founder of Didit.com and We-Care.com – @Kevin_Lee_QED

Why Follow

Kevin has been an acknowledged Search Engine Marketing expert since 1995. His years of SEM expertise provide the foundation for Didit’s proprietary Maestro search campaign technology. Didit’s unparalleled results and client growth have earned Didit recognition not only among marketers but also as part of the 2007 Inc 500 (#137) as well as a #12 position on Deloitte’s Fast 500.

Interesting Facts

  • Kevin is a SEM Expert since 1995
  • He speaks German
  • He is a philanthropist, raising over 7.8 million in cause marketing dollars

Best Articles

Books

34)  Mike Rhodes

CEO and Founder of WebSavvy – @thegoogleguy

Why Follow

Mike is the founder of one of Australia’s top PPC Agencies and a PPC “ninja master”. He is a Google AdWords speaker, an international speaker and bestselling author.

Interesting Facts

  • Occasionally flies helicopters
  • He loves mountain biking
  • He is coach to Perry Marshall

Video

Google AdWords Re-Targeting w/ Mike Rhodes

Best Articles

Books

Ultimate Guide to Google AdWords

35)  Pamela Lund

PPC Advertising Consultant at “That Pam Chick” – @Pamela_Lund

Why Follow

Pam specialize in AdWords, Bing Ads, Facebook Ads, LinkedIn Ads, and Twitter Ads strategy and management for ecommerce businesses of all sizes. She has a particular interest in innovative companies that are developing and selling environmentally-focused products.

Interesting Facts

  • Her brands making a positive difference in the world
  • She is an advocate for sustainable and natural food

36)  Perry Marshall

President of Perry S. Marshall and Associates – @PerryMarshall

Why Follow

As the world’s #1 Expert on Sales Growth, Perry has managed to help thousands of advertisers save billions with AdWords through his scientific method to advertising. He is a best selling author on Google and Facebook Ads. He’s been featured at conferences in the U.S., Canada, UK, Israel and Australia.

Interesting Facts

  • Has written 7 books
  • He is the world’s most-quoted consultant on Google Advertising

Video

Finding Customers Fast and the 80/20 Rule of Sales

Best Articles

An 80/20 Approach to More Traffic, Conversions, and Profits

Books

Ultimate Guide to Google AdWords, 80/20 Sales and Marketing

37) Ann Handley

Author and Head of Content at MarketingProfs – @MarketingProfs

Why Follow

Ann is the first Chief of Content Officer at MarketingProfs. She was cited in Forbes as the most influential woman in Social Media and recognized by ForbesWoman as one of the top 20 women bloggers. As a pioneer in digital marketing, Handley is also a keynote speaker and columnist for Entrepreneur.com. She currently has 290,000 followers on Twitter and writes about content, marketing and life at AnnHandley.com.

Interesting Facts

Ann is based in Boston, Massachusetts, where she works from a tiny house in her backyard

Books

38) Tami Cannizzaro

Senior Director of Marketing at eBay – @tamicann

Why Follow

Tami drives a global demand generation program at eBay. She is an advocate for business transformation in today’s digital, mobile, social customer-centric economy.

Interesting Facts

  • Tami is a fan of Johnny Cash and New York City
  • She likes to dance ‘hip hop’ with her daughter, dance, run, kickbox, and snowboard for fun in her spare time
  • Pet peeves: long lines, flying (but loves road trips) and wearing watches
  • Her first career was a ballet dancer

Best Articles

Finding the ‘Why’ For Your Brand

Video

Are You Evolving As Fast As Your Customers?

39) Shama Hyder

Founder and CEO of Marketing Zen – @Shama

Why Follow

Shama is a millenial boss. As a result of her success, she has been the recipient of the prestigious Technology Titan Emerging Company CEO award. Shama has been honored at both the White House and The United Nations as one of the top 100 young entrepreneurs in the country. She is a keynote speaker, author, media personality and globe trotter.

Interesting Facts

Shama graduated with a Master’s in Organizational Communication and Technology from the University of Texas and at first couldn’t land a job because her industry (digital marketing) didn’t fully exist yet.

Video

12 Business Trends for 2016 – Shama TV: Episode 30 

Book

 

40) Aleyda Solis

International SEO Consultant at Orainti – @aleyda

Why Follow

Aleyda is a highly experienced International SEO consultant. She has been included in Entrepreneur as one of the 50 online marketing influencers to follow in 2016. She also writes for Search Engine Land, State of Digital andMoz; and is an online marketing and SEO speaker with more than 60 conferences in 15 countries in English, as well as Spanish.

Interesting Facts

  • Aleyda is originally from Nicaragua
  • She is a systems engineer with an E-Commerce Master by the University of Salamanca and also collaborates as a teacher at distinct universities in Spain

Best Articles

41) Anita Perez-Valdez

VP of Operations at TopSpot Internet Marketing – @arpvaldez

Why Follow

Anita is a self-described data geek, who oversees a team of 95 employees. Perez-Valdez was also one of the the first 100 people to become a Google Adwords Professional. Anita has previously spoken at SMX West, the Conversion Conference, IS Conference and Google B2B seminars. She is passionate about Paid Search, SEO Analytics and Social Media.

Interesting Facts

She is the proud mother of three sons and loves Starbucks

42) Ann Smarty

Brand manager at Ninjas Marketing – @seosmarty

Why Follow

Ann is the founder of Viral Content Buzz. Her background includes working as Editor-in-Chief at Search Engine Journal and being a regular columnist at some of best-known Internet Marketing online publications including SEOmoz, Mashable, Social Media Examiner and more.

Interesting Facts

Ann is originally from Ukraine, where she got a degree in English and German

Books

43) Pam Moore

CEO and Founder of Marketing Nutz – @PamMktgNut

Why Follow

Often called the “Marketing Nut,” Pam is the founder, CEO and partner of a Social Media, Digital Marketing and Experiential Branding agency. Pam is an avid and dynamic international keynote speaker, trainer, best selling author, consultant and strategist.

Interesting Facts

Pam is currently living in Orlando Fl, where she enjoys spending her time at the beach with friends

Books

44) Angie Schottmuller

Growth Marketing Consultant at Interactive Artisan – @aschottmuller

Why Follow

Angie is known for empowering conference attendees with cutting-edge strategies, free “power tools” (templates, scorecards, code snippets, etc.) and tactical takeaways. With her mash-up of data-driven technology and persuasive psychology, she aims to equip viewers for serious action. She was named by Forbes and Entrepreneur as one of the Top Online Marketers for 2016.

Interesting Facts

  • Angie is known for her big-80’s-hair
  • She enjoys quality family time, fishing, photographing wildlife, and geeking-out on Star Wars

Recent Articles

45) Julie Joyce

Co-founder and Director of Operations at Link Fish Media Inc. – @JulieJoyce

Why Follow

Her company focuses on working with clients in ultra-competitive niches all over the world. Julie is also co-founder of SEO Chick and Avant Greensboro. She regularly writes for Search Engine Land, Search Marketing Gurus, Search Engine Watch, and Search Engine Journal.

Interesting Facts

  • Her mood depends upon the humidity
  • She enjoys cannibal movies and Swedish crime novels

Recent Articles

46) Michelle Killebrew

Group Vice President, US Marketing at Fisher Investments – @shellkillebrew

Why Follow

Michelle has a background in digital marketing for high tech companies with a focus of delivering a superior brand experience. Michelle has received the brand Innovators 40 Under 40 award, DMNews 40 Under 40 award, a 2014 Killer Content Award and many more.

Interesting Facts

  • Michelle lives and works in the San Francisco Bay Area with her husband, 2 dogs and 2 cats
  • She enjoys wine tasting and frequents Napa with her husband

Recent Articles

47) Melissa Mackey

Search Supervisor at Gyro – @Mel66

Why Follow

Melissa has been a marketing professional since 1988. She is a supervisor at the largest independent B2B agency in the world and hosts her own blog, beyondthepaid.com. She is a habitual contributor for SEW and The SEM Post. She is also a speaker at SMX, SES and HeroConf.

Interesting Facts

  • Melissa enjoys MSU’s football and basketball
  • She plays the sax and clarinet
  • She also trains for half marathons

Video

How to Write Great PPC Ads with Melissa Mackey

Best Articles

48) Aaron Levy

Manager of Client Strategy at Elite SEM – @bigalittlea

Why Follow

Aaron is fascinated with consumer psychology and buyer behavior, as well as the interaction between marketing and business operations. He is a speaker at nationwide industrial events, including SES and SMX. He is also a teacher to many college students with interests in digital marketing.

Interesting Facts

  • Aaron was captain and president of Ice Hockey team at Villanova University
  • He has an affinity for beer tasting and brewing/distilling

Video

Aaron Levy Presents: “Marketing Whiz Wit'”

Best Articles

Planning Your 2014 Budgets with Search Trends

A Retargeting Plea – End Audience Annoyance

49)  Amy Bishop

Director of Audits, Outbound and Training at Clix Marketing – @Hoffman8

Why Follow

State of Search conference dubbed her the “Bishop of PPC.” Amy’s expertise includes ecommerce, lead generation and localized site-to-store strategies. In addition to digital media management, Amy’s roles have included responsibilities in team management, training, new business and project efficiency. You can find her blogging on The SEM Post, Clix’s blog and Search Engine Land.

Recent Articles

5 Common PPC Misconceptions

Interesting Facts

  • Amy is an avid Boilermaker fan
  • She enjoys traveling around the world with her husband

50) Sahil Jain

CEO and Co-founder of AdStage – @sahilio

Why Follow

Sahil Jain is the CEO and co-founder of an all-in-one advertising platform that helps marketers create, manage, and optimize campaigns across search and social ad networks. Sahil co-founded his first company, Y-Combinator and SV Angel backed Trigger.io, at 20. He’s spoken at leading advertising and business conferences, such as Advertising Week.

Interesting Facts

  • He dropped out of High School at 17 to join Yahoo! Mobile
  • Then he dropped out of UC Berkeley at 19 to join AOL Corporate Development

La Creme de la Creme

Overall, each and every one of these experts has something to bring to the table when it comes to online marketing. Find the one that resonates with you the most and you will see they can help you not only learn the basics but also keep updated with the latest trends.

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