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26 AdWords Filters That Are Guaranteed To Speed Up Your Optimization Process

January 26, 2015 by Andrew Lolk AdWords Tools

26-Filters-for-Your-AdWords-Interface-You-Should-Have-Preset-You can compare going through tens of campaigns, hundreds of ad groups and thousands of keywords to finding a needle in a haystack. Without the appropriate resources, you can be left to sort manually and filter every time you need to find something.

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10 Tips To Work Smarter Not Harder With The New AdWords Editor

January 22, 2015 by Samuel Orozco AdWords Tools

The-New-AdWords-Editor-1Newer is almost always better. Such is the case of Google’s latest iteration of AdWords Editor, version 11.0.

The AdWords Editor is:

  • Free of charge

  • Very easy to use

  • Usable offline (perhaps Google thought people would be more excited to use AdWords while on the beach, sipping on a margarita?)

  • Has speedy upload times for large amounts of data (hundreds of keywords & multiple match types in seconds)

  • More convenient than editing a campaign in the regular AdWords interface (no waiting for the interface to load)

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The Top 6 Google AdWords Features You Should Embrace in 2015 - Shark Bite [Video]

January 20, 2015 by Ximena Cordon AdWords Tools

Shark_bite_postIn this Shark Bite, Andrew talks about 6 Google AdWords features you should take up in 2015. Some features were rolled out recently; some have been there for a while. Either way, learning about them will turn you from a bystander to an expert, consequently leading you to improve your AdWords campaign performance.

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Streamline Your AdWords Ad Testing Process Using Labels

January 16, 2015 by Andrew Lolk Ad Optimization

How-to-Use-Labels-to-Better-Structure-your-Ad-Testing-in-AdWords_(1)Google AdWords ad testing is one of the most rewarding forms of testing when it comes to optimizing your campaigns. Through constant and innovative ad testing, it’s not uncommon to see conversion rates increase by up to 300 to 500%.

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Our Revamped Excel Template: The Fastest Way To Create AdWords Campaigns

January 13, 2015 by Aaron Torrez AdWords Tools

How-to-Use-Excel-to-Create-Google-AdWords-CampaignsExcel is an excellent option for those in need of a quicker process when creating campaigns. It allows you to work on all necessary elements of a campaign in one go and then upload them to AdWords using the AdWords Editor. Some of the benefits of using Excel for campaign creations are:

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5 SEO Tips That All Small Businesses Should Implement [SEO at its Core]

January 9, 2015 by Tony Soares SEO

5-basic-steps-to-improve-your-websites-SEOIf you’re a newcomer to the SEO industry or you’re a small business owner trying to learn the basics of SEO, you’ll be overwhelmed with the information available everywhere. It may feel like too daunting a task to take on that is why I wrote this article.

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The Top 10 Search Marketing Conferences You Shouldn't Miss in 2015

January 7, 2015 by Lauren Lawson Marketing

The-Top-10-Search-Marketing-Conferences-You-Shouldn’t-Miss-in-2015Whether you are a PPC strategist, small business owner or digital marketing aficionado, satisfying your learning cravings is essential. By attending any of these conferences, you will be able to stay up to date with the latest trends, learn from the top professionals in the industry, and network with fellow marketers.

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